Ice Bucket Challenge

health-explanations

The ALS Ice Bucket Challenge of 2014 became a cultural phenomenon that translated direct public engagement into measurable outcomes for amyotrophic lateral sclerosis (ALS) resea...

awareness-cause-marketing

The Ice Bucket Challenge charity campaign invited participants to pour a bucket of ice water over their heads, film the act, and nominate others to do the same or donate. Design...

awareness

The Ice Bucket Challenge was a viral fundraising campaign that dramatically increased global awareness and donations for amyotrophic lateral sclerosis (ALS) in 2014. It involved...

Guides And Explainers

Being nominated for the Ice Bucket Challenge means someone has nominated you to take the challenge, nominate others, or both. This evergreen explainer details how nomination wor...

Status Updates

The Ice Bucket Challenge began in 2014 as a viral fundraising campaign to support amyotrophic lateral sclerosis (ALS) research and care. Participants filmed themselves receiving...

sports-personalities

Mikaela Shiffrin and the ice bucket challenge are linked by a shared commitment to raising awareness and funds for amyotrophic lateral sclerosis (ALS). As an alpine ski racer kn...

health-and-science

The Ice Bucket Challenge was a viral fundraising and awareness campaign in the mid‑2010s that asked people to pour a bucket of ice water over their heads, donate to ALS resear...

ice-bucket-challenge

The Ice Bucket Challenge began in July 2014 as a grassroots fundraising tactic for ALS research, gained rapid momentum through social video sharing in August, and peaked in wide...

health-and-wellness

The Ice Bucket Challenge went viral in the summer of 2014, mixing viral entertainment with a cause-driven message about neurodegenerative disease and broader mental health aware...